Americans spend 5,400 yuan more on impulse shopping every year

Americans spend 5,400 yuan more on impulse shopping every year. Consumers often make purchases based on impulse, and the average person spends 5,400 U.S. dollars per year. (Comprehensive report) Discounts and...

(Comprehensive report) Discount and promotion information website Slickdeals.net released the latest survey statistics showing that the average amount of money spent by American consumers due to "impulse shopping" can reach up to US$5,400 per person per year.

In this survey, researchers conducted a questionnaire survey on 2,000 sampled consumers. Statistics show that on average, each consumer makes three unplanned "impulsive" purchases every week, spending about US$450 in a month and US$5,400 in a year.

If divided by consumption items, "food" is the most impulsively bought item among American consumers. About 70.5% of the people surveyed admitted that they can't help but buy food casually.

In addition, about 85% of consumers surveyed said that if they see discounts or promotions, it will trigger their impulse consumption behavior.

Josh Meyers, CEO of Slickdeals.net, analyzed that many consumers will have "spurious consumption habits when the opportunity arises." Taking advantage of the sale period to buy aggressively is a reflection of this mentality.

However, although shopping for goods can make some consumers feel happy, if they overspend, the consequences can be painful.

A report released by the Federal Reserve Bank of the United States in January this year pointed out that the accumulated credit card debt of American households has reached US$1 trillion. The average American consumer holds three credit cards and has an unpaid card balance of US$6,375. This number has increased by 3% from a year ago.

How to correct the problem of buying things at will? Myers suggested that before consumers make a purchase, they might as well think carefully about whether they really need the product, and don't rush to buy it. Wait a day to let yourself think carefully and see if it is really reasonable to spend money on such a product. If you really need it, ask if it's the lowest price.